In general, a lead is a potential customer who has shown interest in your product or service.
A lead for a contracting company is a request from a project owner or client for contractors to submit proposals or bids to complete a specific project.
Also called an invitation for a bid. It includes project scope, requirements, deadlines, and evaluation criteria.
Considering the competitive market, effective lead management helps a company present a strong, compelling proposal on time that stands out from competitors, increasing the chances of winning contracts.
FirstBit Contracting ERP has the functionality to register and track leads and plan different events (activities) against it.